Marketers love blogging, so it’s no surprise that there’s a huge number of blogs devoted to the art and science of all things marketing. Unfortunately, marketers with limited time on their hands (remind you of anyone?) are often intimidated by the sheer number of blogs to sort through.
That’s why we’re compiling a list of our favorite marketing blogs — check them out, bookmark them, and let us know what you think! Rather than giving you everything at once, we’ll be laying them out 10 at a time, divided by topic. Up first? Content marketing, of course!
1. Ann Handley
Areas of Expertise: Branding, storytelling
Why We Like It: Breaks down complex ideas with unexpected, original, wicked smart, funny storytelling
Check it Out: Ann Handley
2. Content Marketing Association
Areas of Expertise: Publishing, content marketing
Why We Like It: The blog of this UK-based organization is packed with valuable (you guessed it) content, on subjects ranging from video marketing to mobile to print.
Check it Out: Content Marketing Association
3. Content Marketing Institute
Areas of Expertise: All things content (as in everything)
Why We Like It: The be-all end-all in content marketing, and a serious source of research/stats
Check it Out: Content Marketing Institute
4. Convince and Convert
Areas of Expertise: All things content (as in everything)
Why We Like It: Killer guest bloggers, examples, and innovative thought leadership
Check it Out: Convince and Convert
5. Copyblogger
Areas of Expertise: Copy writing, blogging
Why We Like It: Awesome resources for brand managers and B2B content marketers alike
Check it Out: Copyblogger
6. Heidi Cohen
Areas of Expertise: Social, mobile, branding
Why We Like It: Sharp, well-written insights into an impressive number of content marketing-related topics
Check it Out: Heidi Cohen
7. Moz Blog
Areas of Expertise: SEO, inbound
Why We Like It: Moz knows better than anyone that SEO and content marketing are best friends — the inseparable kind
Check it Out: Moz Blog
8. Sparksheet
Areas of Expertise: Branding
Why We Like It: Inspiration via ultra relevant, up-to-date developments in branding/storytelling news
Check it Out: Sparksheet
9. Seth Godin
Areas of Expertise: Brand strategy, innovation
Why We Like It: Stellar marketing advice, snappy lists, and provocative theories that everyone will be talking about tomorrow
Check it Out: Seth Godin
10. Top Rank
Areas of Expertise: Metrics, digital
Why We Like It: Actionable, metrics-driven content strategy from Lee Odden
Check it Out: Top Rank
Have a content marketing blog you think should make the list? Let us know in the comments, and stay tuned for the second round!
By: Maggie Jones
This content was originally published here.