12 Content Marketing Trends You Need to Follow in 2019 | Marketing Insider Group

Content marketing is always changing. It’s not something you set and forget. With more access to data and a better understanding of your buyers’ preferences, you may always be fine-tuning your approach to content marketing. For those looking for what’s in, what’s working, and what’s next, we’re sharing emerging trends in content marketing that have … Leer más

4 building blocks to help your brand’s SEO strategy succeed – Search Engine Land

In a competitive and increasingly online environment for brands, SEO matters more than ever. One-third of U.S. consumers in 2018 started their online purchases with Google or another search tool — more than three times the number who started at retailers’ sites or apps, and second only to searches beginning at Amazon. To do well … Leer más

SEO vs. Social Media: Which Sends More & Better Traffic?

When it comes to marketing a brand or business, one of the most debated subjects is what kind of strategy would work to meet organizational goals. In digital marketing, website traffic is among the top priorities of any company, and a ton of research goes to identifying the best strategy that can significantly boost traffic. … Leer más

SEO vs. Social Media: Which Sends More & Better Traffic?

When it comes to marketing a brand or business, one of the most debated subjects is what kind of strategy would work to meet organizational goals. In digital marketing, website traffic is among the top priorities of any company, and a ton of research goes to identifying the best strategy that can significantly boost traffic. … Leer más

Facebook Network Is Breached, Putting 50 Million Users’ Data at Risk

Facebook Network Is Breached, Putting 50 Million Users’ Data at Risk ImageOne of the challenges for Facebook’s chief executive Mark Zuckerberg is convincing users that the company handles their data responsibly.CreditCreditJosh Edelson/Agence France-Presse — Getty Images SAN FRANCISCO — Facebook said on Friday that an attack on its computer network had exposed the personal information … Leer más

How Hospitals Can Manage Patient Surges Using Social Media

Before hospitals triage patients, they triage information to ensure they have the right resources in place to provide the highest standard of care. All hospitals, especially hospital networks, rely heavily on their information-gathering teams to equip staff with the most accurate information to best do their jobs. This is essential in any operation, but when … Leer más

What Wall Street Missed at Facebook

What Wall Street Missed at Facebook ImageInvestors may have assumed it was easier for Facebook to squeeze ad revenue from clicks than it has been for other social media platforms.CreditDado Ruvic/Reuters Should Wall Street have seen the problems brewing at Facebook? The company’s stock plunged 19 percent on Thursday, wiping out roughly $120 billion of … Leer más

Guide for Content Marketing for E-commerce Website

Home » Blog » Marketing » Guide for Content Marketing for E-commerce Website Guide for Content Marketing for E-commerce Website [Guest post by Lucy Barret] As the E-commerce industry is growing rapidly with each passing day, a good number of entrepreneurs and merchants/retailers are creating interactive and professional-looking online stores to boost their business clout … Leer más

Hottest B2C Content Marketing Trends in 2019 (Infographic) | Digital Marketing Philippines

If there’s one digital marketing strategy that budding startup and small B2C companies should utilize the most nowadays, it’s definitely content marketing. According to the latest B2C Content Marketing Benchmarks, Budgets, and Trends from CMI and MarketingProfs, some 55% of B2C marketers reported their content marketing efforts are somewhat more successful compared a year ago, … Leer más