How to Write a Content Marketing Strategy Step-by-Step [with Template]

The good news: your boss or client is totally on board with your running content marketing. (SCORE!) The challenge: she wants to see a content marketing plan . . . and you have NO IDEA what that’s supposed to look like.I’ve been there.It’s a tough situation, because you’ve been doing content marketing with your gut … Leer más

Content Curation; Content Strategies; Content Marketing

By Annie Ellicott A key element to inbound marketing today is becoming an influential voice in your industry. Think bees to honey…with multiple “flavors” of honey. No longer is producing a superior product or creating a more dominant distribution strategy enough to win…now it is all about trusted relationships and differentiating your voice from others … Leer más