SEO, Posicionamiento web y Marketing
Google has reportedly introduced new options into the list of potential “default” search engines available to Chrome users. Most notably, DuckDuckGo has now become one of those options in 60 markets around the world. DDG joins the list. In the past users were always free to manually add alternatives to the existing choices, which included … Leer más
With every new year accompanying innovations, new marketing and SEO trends start to question your previous year’s bulletproof strategies. This is why it is so important to stay up-to-date and train your mind to accept and adapt to changes. Moreover, with Google adopting new ways to collect user data, the accuracy of the search results … Leer más
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Year after year, the field of SEO gets more sophisticated, driving companies to employ a combination of proven strategies and new techniques just to get in front of SERPs. Developments in the search optimization industry such as semantic search, artificial Intelligence, and visual search have significantly changed the way people discover and access content online. … Leer más
We’ve been told again and again that we need to limit our single use plastics and ensure that anything we throw away doesn’t end up in our oceans. Studies have found that tiny organisms in our seas are eating micro-plastics and plastic material has even been found in parts of the Mariana Trench, the lowest … Leer más
Lead generation is considered one of the most important aspects of digital marketing that in fact, most marketing professionals are increasingly shifting their objectives and tactics they employ just to ensure they get high-quality leads for their business. But as straightforward as the term may be, lead generation is also considered the most difficult task … Leer más
In an update to the chromium engine, which underpins Google’s popular Chrome browser, the search giant has quietly updated the lists of default search engines it offers per market — expanding the choice of search product users can pick from in markets around the world. Most notably it has expanded search engine lists to include … Leer más
The online landscape offers endless opportunities for businesses who want to build a strong brand. Multiple cost-effective digital marketing services such as search engine optimization (SEO), search engine marketing (SEM), video ads, and social media can be used all together to establish brand awareness and credibility in a way that is much faster and more … Leer más
If there’s one digital marketing strategy that budding startup and small B2C companies should utilize the most nowadays, it’s definitely content marketing. According to the latest B2C Content Marketing Benchmarks, Budgets, and Trends from CMI and MarketingProfs, some 55% of B2C marketers reported their content marketing efforts are somewhat more successful compared a year ago, … Leer más
With its unmatched effectiveness and considerable ROI it delivers, it is no wonder why content marketing is becoming more and more popular among B2B companies nowadays. In fact, the recently released annual B2B Content Marketing Benchmarks, Budgets, and Trends from Content Marketing Institute revealed that 70% of B2B marketers have a much/somewhat more success in … Leer más
